The Company
Ok, you know how some grocery stores have bulk bins, where you can bag up your own beans, rice, or whatever in any amount, for super cheap? The Naked Dog has taken this eco-friendly and wallet-friendly concept and applied it to pets. You can can kibble and treats in bulk, and if you visit one of their brick and mortar locations, you can even bring your own bag to fill!
I often comment on dog food companies and how they use package design to influence their customers. If the bags aren't covered in pictures of wolves and claims about "ancestral diets", they're splashed with images of fresh vegetables and cuts of steak and chicken that look fresh from the meat counter at the supermarket, yet bear no resemblance to the actual ingredients in the food. Naked skips all that and just puts the food in a plain bag, so you don't have to pay for their graphic designer, artist, or photographer. Heck, you don't even have to pay for a bag if you bring your own!
The Naked Dog, also known as Protein for Pets, was founded by the same mastermind behind Dogswell. It's a company and philosophy I trust. I don't think they have their own manufacturing facility, but I really hope their stuff is co packed by Tuffy's Pet Foods. They're hard to beat for high-tech kibble production.
The Food
Naked refers to their food as "stripped down", and I can see why. This turkey and pea kibble only has turkey and peas in it. They didn't feel the need to cram some fish or egg into every recipe, or load up on five kinds of carbohydrates. Admittedly, they did some ingredient splitting with four different pea-based entries on the list, but turkey and then turkey meal come first. This is a low-glycemic food that is extremely allergy-friendly, and it would be a good place to start when figuring out potential food allergens for your dog.
The Verdict
Zip loves this food, which is nice because she's not always super excited about dinner. I mean, it's just food, right? You can't herd it or fetch it. It's too early to tell what effect the food will have on her skin and coat, but she's been doing pretty well as long as we keep the fleas under control. Long-term I think I'd prefer to have her on something with a higher fat and protein content, but I think this food is an excellent and affordable choice for most pet dogs that aren't herding sheep all day.
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